Something many business owners struggle with is getting reviews from happy customers. And I'll admit, it's a bit of a blow to your ego to ask for a review and then never receive one. It makes you think twice – did they actually like the final project or were they lying?

Let's be honest, you probably thought your family would be your first customer, so posting on social media daily is a hint, hint to them to buy from you. But then days and weeks go by – your family stops “liking” your posts and you feel hurt because you're not making any sales.

I heard this quote on a podcast the other day and really loved it so I of course wanted to share it with you and break down the podcast episode!

One of my favorite things to do to save time and energy is repurpose content. You may have noticed that I do this already but if not, this is how I break it down.

Deciding to work with a copywriter can be risky business! You’re asking someone to get to know you so well that they can write in the same voice that you use in your diary.

Before you sign that contract, here are 7 questions you can ask them to see if they’re a good fit for you. As a bonus, I included my own answers.

If you are frozen in fear or overwhelm at the thought of writing the content and you don’t know where to start, start by doing the first most important thing.

The most important thing at the very beginning doesn’t include writing any sentences at all! Once you have the “skeleton” outlined, then the rest of the content can start to fill in the empty spaces. If you know what your business is and what you’re selling, you can create an outline of the website.

Every single business in the entire WORLD needs a website. A business just won’t be able to survive and function without one! 🙅

It’s arguably the first thing that you should do when starting a business. There needs to be a place on the internet for your business to LIVE. It needs to be easily found by potential customers near or far.

I’m going to be real with you, blogging can be a big commitment. But it’s a commitment well worth the effort. Whether you’re part of a business, a freelancer, or a copywriter, there are tons of reasons why having a blog on your website is an absolute must!

How to Win Friends and Influence People by Dale Carnegie is a classic that everyone should read. That includes people who want to be better at sales, people who want to get better at selling themselves, and anyone who wants an edge when trying to win an argument. Here are 25 quotes worth framing from the book.

People don’t go on social media with the intent to buy things; it’s for connections. If you go on social media and post day after day asking-- nay, BEGGING-- for a sale, people will turn a deaf ear to you. Here is when you really should ask your audience for the sale.

In this blog are 7 ways the perks of working from home become the downfalls and how you can combat them. Are you falling victim to any of the working from home traps? Read here to see how you can improve!

I’m a huge fan of self-help and business-related books. I love the different opinions and suggestions from a range of authors and entrepreneurs and then molding their ideas together into something that works best for me. Here are five of my favorite self-help and business books.

Something many business owners struggle with is getting reviews from happy customers. And I'll admit, it's a bit of a blow to your ego to ask for a review and then never receive one. It makes you think twice – did they actually like the final project or were they lying?

One of my favorite things to do to save time and energy is repurpose content. You may have noticed that I do this already but if not, this is how I break it down.

Every time you resend your email to the ones who didn't open it, a few are bound to open it the second time around. Here are some quick tips though before clicking that "resend to unopens" button.

One of the first things you may hear when you start a business is that you need to grow your email list. Easier said than done.

Not only do you have to find a way to attract your audience and make them want to sign up to hear from your every so often, you then need to follow through and email them. It depends on your own goals and the time you have available, but it’s best to email your list once per week.

The first time I heard the word “copywriter” I had no clue it was an actual job.

And even when I started copywriting, I thought it was all about blogging and social media posts. I had no idea how far the umbrella of copywriting actually extended. I was definitely surprised to learn exactly how many types of writing copywriters get involved with.

If you’re curious about what copywriters do, here’s a little sneak peek of just some of the projects we work on and the pro strategies we use to take our copywriting to the next level:

When it comes to writing emails to your list, there are 3 things you need to keep in mind.

• The content of the email.

• The subject line.

• When you send the email.

The time and day that you send your email is often something that can be overlooked. But the time you send your email can mean the difference between your email being opened or deleted. That’s why the time you send it is so crucial!

The first step to reaching potential clients through email is to decide which email platform you want to use. It can be tricky to decide which email platform will work the best for you. I’ve used Mailchimp, Mailerlite, and Flodesk over the last year and have found some pros and cons to all three.

Something many business owners struggle with is getting reviews from happy customers. And I'll admit, it's a bit of a blow to your ego to ask for a review and then never receive one. It makes you think twice – did they actually like the final project or were they lying?

One of my favorite things to do to save time and energy is repurpose content. You may have noticed that I do this already but if not, this is how I break it down.

Every time you resend your email to the ones who didn't open it, a few are bound to open it the second time around. Here are some quick tips though before clicking that "resend to unopens" button.

One of the first things you may hear when you start a business is that you need to grow your email list. Easier said than done.

Not only do you have to find a way to attract your audience and make them want to sign up to hear from your every so often, you then need to follow through and email them. It depends on your own goals and the time you have available, but it’s best to email your list once per week.

The first time I heard the word “copywriter” I had no clue it was an actual job.

And even when I started copywriting, I thought it was all about blogging and social media posts. I had no idea how far the umbrella of copywriting actually extended. I was definitely surprised to learn exactly how many types of writing copywriters get involved with.

If you’re curious about what copywriters do, here’s a little sneak peek of just some of the projects we work on and the pro strategies we use to take our copywriting to the next level:

When it comes to writing emails to your list, there are 3 things you need to keep in mind.

• The content of the email.

• The subject line.

• When you send the email.

The time and day that you send your email is often something that can be overlooked. But the time you send your email can mean the difference between your email being opened or deleted. That’s why the time you send it is so crucial!

The first step to reaching potential clients through email is to decide which email platform you want to use. It can be tricky to decide which email platform will work the best for you. I’ve used Mailchimp, Mailerlite, and Flodesk over the last year and have found some pros and cons to all three.

Something many business owners struggle with is getting reviews from happy customers. And I'll admit, it's a bit of a blow to your ego to ask for a review and then never receive one. It makes you think twice – did they actually like the final project or were they lying?

One of my favorite things to do to save time and energy is repurpose content. You may have noticed that I do this already but if not, this is how I break it down.

Every time you resend your email to the ones who didn't open it, a few are bound to open it the second time around. Here are some quick tips though before clicking that "resend to unopens" button.

One of the first things you may hear when you start a business is that you need to grow your email list. Easier said than done.

Not only do you have to find a way to attract your audience and make them want to sign up to hear from your every so often, you then need to follow through and email them. It depends on your own goals and the time you have available, but it’s best to email your list once per week.

The first time I heard the word “copywriter” I had no clue it was an actual job.

And even when I started copywriting, I thought it was all about blogging and social media posts. I had no idea how far the umbrella of copywriting actually extended. I was definitely surprised to learn exactly how many types of writing copywriters get involved with.

If you’re curious about what copywriters do, here’s a little sneak peek of just some of the projects we work on and the pro strategies we use to take our copywriting to the next level:

When it comes to writing emails to your list, there are 3 things you need to keep in mind.

• The content of the email.

• The subject line.

• When you send the email.

The time and day that you send your email is often something that can be overlooked. But the time you send your email can mean the difference between your email being opened or deleted. That’s why the time you send it is so crucial!

The first step to reaching potential clients through email is to decide which email platform you want to use. It can be tricky to decide which email platform will work the best for you. I’ve used Mailchimp, Mailerlite, and Flodesk over the last year and have found some pros and cons to all three.

A couple of weeks ago, we lost my grandma.

The island of Aruba is small— 20 miles long, 6 miles wide— with three main areas to stay. All three of them are on the northern side of the island. They are Palm Beach, Oranjestad, and Noord. Where you decide to stay is up to your personal preference! Below is a break down of each one.

There are a ton of places to snorkel in Aruba! Anywhere you can go in the water safely with some googles is going to be cool. But if you wanted to narrow it down to just three good places to go, this is where I’d say to make sure you bring your snorkel (and your GoPro if you have one!).

There are a lot of great places to eat in Aruba -- more than we ever were able to make it to. But based on where we have dined, these are the best restaurants and cafes to visit in Aruba.

Your transportation options in Aruba are to call a taxi, rent a car, hop a bus, rent an ATV, or rent a Jeep. The choice is truly up to you but this is my opinion based on the two times I’ve visited the island -- rent a car AND a Jeep.

If you’ve never been to Aruba before, you are in for a treat! Aruba is one of the ABC islands in the Caribbean. In 2020, we traveled to Curacao and Aruba and in 2021 we decided to travel back to Aruba because we loved the island so much. Here are a few things to expect and consider before traveling to Aruba.